Showing posts with label Development. Show all posts
Showing posts with label Development. Show all posts

Thursday, 14 November 2013

Cover Development

In my magazine, I want the feature cover piece to be an illustrative cover based on breeding racehorses. Race horses are bred by breeding past winners of the sport to try and get the genetics of the winning ways of horses to pass down through generations. Some horses can be related to up to 9 winners. Obviously this covers intention is to be a striking image that is to draw in spectators of the sport that normally wouldn't look twice.
Development of design:

The basic idea on paper

Montage of photographs compiled together of past winners in illustrator.

Ussing silhoette, applied color palette to horse in a seperate layer in photoshop

Blending of colours using opacity levels

Background applied to the image. This is just a phototrace in illustrator bought into photohop and placed behind the image.


Illustrator file behind the drawing, changed opacity to have horses seeping through.


Playing with brightness levels to get a good balance between the two images.

Another version of the same image with the illustrator images 'stitched together' as an experiment.


Put into context with the cover layout in Indesign.












Tuesday, 12 November 2013

Logo Development

Experimentation with the logo for the magazine.  I want something that will appeal to 18-25 years old. I feel the most striking logo is the black textured final furlong logo at the bottom of the page. With my target audience in mind and looking at my reseaarch done into magazines, I can image the FF logos being of appeal to my target audience with a little more development into them.